Results
Free audit
Hi, do you have any openings tomorrow for a consultation?Customer · 9:14 pm
Hi! Yes, tomorrow I have 10:30 am or 2:00 pm. Which works better?AI front desk · replied in 6 s
10:30, please.Customer · 9:15 pm
You’re booked for tomorrow at 10:30 am. We’ll text you a reminder the day before.AI front desk · 9:15 pm
Booked · tomorrow 10:30 amConsultation · Maria R.
Demo · booked in 41 s
AI-powered growth systems for South Florida service businesses
Palm Beach · Broward · Miami-Dade ·
ClaroLab builds the revenue system behind your business: a website that converts, follow-up that fires in under 60 seconds, and an AI front desk that answers and books while you’re with clients. Built to enterprise standards, priced for owners.
Free. Scored report in 5 business days. Yours whether or not you hire us.
Try the front desk. Text it and watch it book you.(646) 820-1481
Real estateCash-pay medicalTrades & constructionSpanish availableFixed-price projectsNo long-term contracts
Where your revenue leaks
Most service businesses don’t have a marketing problem. They have a follow-up problem. Three places it shows up every week:
What it looks like
A homeowner calls at 6:40 PM. Voicemail. They call the next company on Google.
What it costs you
The job, and the review that came with it
What it looks like
A web lead comes in Tuesday. Someone replies Thursday. They’ve already booked elsewhere.
What it costs you
Every lead you paid to generate
What it looks like
Visitors land, can’t find pricing or a way to book, and leave. Half of them never read English first.
What it costs you
Ad spend and SEO with nothing to show
We fix all three in one system, so the next lead gets answered, followed up, and booked without you touching your phone.
Get my free auditServices
Start with a diagnosis, build what the numbers justify, then let us run it. Every tier is fixed scope and fixed price. You own everything we build.
5 daysBusiness days to a scored report
Start here · Free · report in 5 business days
In five business days you get a scored report on where leads die: your site’s conversion path, your Google Business Profile, how you show up when customers ask ChatGPT or Google AI, your missed-call rate, and your lead response time.
You leave with the three fixes worth the most money, whether or not you hire us.
Deliverable
A 10-page scorecard and a 30-minute walkthrough call.
4–6 weeksFrom kickoff to live
Most popular · from $7,500 · live in 4 to 6 weeks
Everything a lead touches, rebuilt to convert and connected end to end.
Deliverable
A working system, documented, with your team trained on it.
MonthlyOne-page outcomes report
Ongoing · from $1,500/month · cancel anytime
We run it so you don’t have to.
Monthly tuning of the AI front desk, site updates and new content, SEO and AI-search monitoring, and a one-page report every month: leads in, response time, bookings, and what we changed.
Deliverable
A monthly outcomes report and a standing 30-minute review.
Need something custom, like an internal tool, an integration, or a workflow nobody sells off the shelf? We scope that for Revenue System clients. Ask on your audit call.
Ask for your free auditHow it works
Week 0
A 30-minute call, then we score every place your leads leak. You get the report whether you continue or not.
Weeks 1 to 6
Fixed scope, fixed price, one point of contact. You see working pieces every week, not a reveal at the end.
Week 6 on
Your team is trained, the AI is tuned on your real calls, and you get a one-page report every month.
No retainers to start. No hourly billing. No surprises on the invoice.
See what the audit coversWhy ClaroLab
Anyone can wire a chatbot to your website in an afternoon. The hard part is making it safe to put in front of paying customers. That’s what we’ve spent our careers doing.
ClaroLab is run by Santiago Cardona, who leads AI products at a Fortune 200 energy company and has shipped automation in lending and healthcare, two of the most regulated industries in the country. Your system gets the same guardrails.
Every AI we deploy has approved answers, a hard hand-off to a human, and a full log of what it said. It won’t invent a price, promise a date, or text a lead in a way that breaks TCPA. Medical clients get HIPAA-aware intake from day one.
Your site, your follow-up, and your AI front desk work in English and Spanish natively, with the tone your customers expect, because we’re bilingual too.
Your domain, your data, your accounts, your code. If you leave, everything keeps working.
We’d rather build you one system that runs for years than sell you a new tool every quarter.
Get my free auditFounder
Product executiveOperatorSouth Florida
I help companies decide where AI is worth the investment, then turn those decisions into measurable business value.
Product executive and operator. 10+ years in energy, fintech and healthcare, from Fortune 200 companies to high-growth startups. Strategy, product and execution, aimed at revenue, margin and how the business runs.
$20M
ARR at Finally, with 160%+ net revenue retention
$115M
Exit at Fingercheck
68,000+
Practitioners on ModMed, up from 20,000
Selected experience
Energy · Fintech · Healthcare
AI transformation
Leads AI transformation and product commercialization across energy, nuclear, renewables, finance and tax.
Product advisor
Advises the founders on product strategy and positioning for the core platform: sharpening the wedge, prioritizing the roadmap against real customer signal, and shaping the go-to-market story for early adoption.
Product lead · AI-native fintech
Led product across accounting, corporate cards, expenses, bill pay, invoicing and payroll. Architected a multi-agent platform for underwriting, fraud, collections and compliance.
Product · HR and payroll
Grew the platform to 5,000+ businesses and 100,000+ workers through embedded offerings and banking partnerships.
Product · Healthcare
Product, compliance, EHR, revenue cycle and payments through 3x practitioner growth.
How I decide where AI goes
Saving time doesn’t always mean saving money
Money
How does the business make money, and what is holding it back?
Cost
What does it take to build, run and get the team to actually use it?
Risk
What does it cost when the AI gets it wrong?
AI gets as much autonomy as the value it creates, and no more than the cost of getting it wrong.
Who we build for
Real estate brokerages and teams
What we build
Recruiting and listing sites, sub-60-second lead response, nurture for the cold database, agent onboarding automation
Outcome we aim for
More appointments set per lead, and agents who stop complaining about dead leads
Cash-pay medical and concierge practices
What we build
Transparent pricing pages, online booking, HIPAA-aware bilingual intake, reminders that cut no-shows
Outcome we aim for
Higher consult-to-booking rate, fewer empty slots
Trades and construction
What we build
After-hours AI dispatcher, missed-call text-back, estimate follow-up, review requests on job completion
Outcome we aim for
Recovered jobs and a Google profile that keeps climbing
Not on the list? If you sell a service, take calls, and book appointments, the system fits.
Ask for your free auditProof
Case study · real estate
Why speed wins
The research behind the system. Every number links to where it came from.
7×
more likely to qualify a lead when you reply within an hour instead of an hour later.
23%
of companies never answered a web inquiry at all. Only 37% replied within the hour.
78%
of US consumers say they have dropped a business after a call went unanswered.
AI transformation at NextEra EnergyDirector of Product at an AI lending platformExecutive MBA, Big Data & Analytics
FAQ
Yes. We need your business name, a mobile number, an email and, if you have one, your website. Nothing else. You get the scored report whether or not you hire us. Get my free audit
It sounds like a well-trained receptionist who happens to be bilingual. You approve the script, the tone, and what it’s allowed to say. Anything outside that, it hands to a human and tells the customer so.
It can’t quote prices, make promises, or give medical or legal advice unless you’ve approved that exact answer. Every conversation is logged, and you can read any of them. That’s the difference between an AI front desk and a chatbot.
No. The audit tells you whether your site needs a rebuild or three fixes. Most don’t need a rebuild. We won’t sell you one if you don’t.
The audit is free. A Revenue System starts at $7,500, fixed price, with the scope in writing before you pay. Managed service starts at $1,500 a month and you can cancel any month.
Santiago scopes every project and owns the architecture and quality. A vetted build team executes under that plan. You have one point of contact, and it’s not a ticket queue.
Everything stays yours: domain, site, CRM, phone numbers, AI configuration. We document it so your next vendor can pick it up. We’d rather earn the renewal than lock you in.
Still deciding? Get my free audit
Free Lead Leak Audit
Prefer to talk first? Book 30 minutes or text us.
Tell us about your business. We’ll score your website, your Google profile, your follow-up speed, and how you show up in AI search, then walk you through the three fixes worth the most money. No pitch unless you ask for one.
Request received
Santiago will text you within one business day to book your 30-minute call. Want it sooner? Pick a time now.
Book 30 minutesOptional · helps us prepare